Saturday, September 25, 2021


Everything Your Business Website Needs To Be A Hit.

April 21, 2016 by  
Filed under Money/Business, Tech/Internet, Weekly Columns

(Akiit.com) When you set up a new business, you should consider completely abandoning the idea of a physical premises. Instead, you can set up your business entirely online. The first thing you’ll need to do is get a website up and running. But you may have noticed that there are millions of websites already up and running online. Some are massive hits, viewed by countless people every day. Others are dead zones and no one ever finds them, even if they wanted to visit. You want your business site to be the former, not the latter. We can help you with that, giving you all the information you need to make your website an undisputed hit.

Start With The Builder

You need to begin setting up your business website by using a site builder. There are numerous builders online like WordPress and Blogger. They all have certain strengths and weaknBlackMan-Website-2016-SEOesses. You just need to pick the one that you think will provide the best platform for your business site. It only takes a couple of hours to set up a business site on a free platform. You’ll then have the first building blocks in place.

You should look into hosting your site as well. This will mean that you’ll own your domain name. Pick a domain name that’s fairly easy to remember. But don’t worry too much if you do not get one that completely matches your business. This isn’t how most users are going to find it anyway. Most will search with a keyword in an engine, and we’ll get to that a little further down. For now, it’s important that you realize hosting your site gives you more power. You’ll be able to easily expand it, adding more content and information.

Ecommerce And All Payments

There are two things you need to consider when setting up ecommerce software on your website. First, you need to make sure that purchases are simple and easy for your customers. You don’t want to end up in the position where you’re struggling to keep them on your site. If they click off before they make a purchase you’ve lost a customer. Second, you want to give them as many secure ways to pay as possible. You should be accepting credit cards online, particularly if the products you offer are expensive. If you don’t do this, you could miss out on a huge slice of consumer demand.

SEO

Finally, you have to make sure that your business site is set up with SEO. If you don’t do this, you’ve already lost the interest of customers because they’ll never find your business. But SEO is easy once you know how to do it. You can use an online marketing agency to set it up for you and make sure they cover all the bases. It’s not just about adding keywords or backlinks to your business. You’ve got to add social media into the mix as well as content marketing. All of these little details will ensure that customers easily find your site online.

Staff Writer; Harry Johnson


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